This allows them to create content that resonates with Latin American viewers and helps brands to build deeper connections with their consumers. Her efforts have resulted in more resources, representation, and funding for under-served communities across Chicago. Spanish Youtuber Willeyrex, whose real name is Guillermo Diaz Ibez, is best known for posting video game content. She then launched her eponymous blog, YouTube channel, Instagram account, and podcast, Fat Girls Club, intending to make an impact and be the representation she needed to see when she was younger. Here are three of Chicago's social media influencers: Influencer: Ceta Walters. Finally, by working alongside top Latino influencers, brands benefit from these experts well-established relationships within the community making it easier for companies to break into new markets and gain visibility within target audiences. Tatyana // @tat_ventures. Chicago's Latino neighborhoods are known for their colorful and innovative street art, from massive murals to intricate mosaics. @thepennycloset_ Claudia Felix-Garay is based out of Los Angeles, California. Hispanic YouTubers are those who use YouTube to create video content with a focus on the Hispanic community. Widely recognized as one of the Top Latin Influencers is Peruvian-American social media star, Salice Rose. They are the best persons to connect with the consumers whose language and culture are deeply ingrained in their identities. The heart of Latino Chicago is found in the Pilsen and Little Village neighborhoods on the city's Southwest Side. Leading up to the marathon, she held several fundraisers to collect donations of bras, underwear, soap, toothpaste and other items. Chicago's most powerful Latinos. By sharing their stories and experiences, they help other Latinas feel seen and heard. They run organizations that connect businesspeople and the civic-minded in order to strengthen the community. Fernanfloo started uploading videos in the form of tutorials and short clips of murder scenes on May 1, 2011. Entity: Healthcare Alternative Systems, Inc. FIDEL MARQUEZ, JR., Senior Vice President, Legislative and External Affairs, Chief Governmental and Community Relations Officer, SUSANA A. MENDOZA, Comptroller of Illinois, Entity: Hispanic American Construction Industry Association (HACIA). Tiffany Michelle Herrera, better known in the gaming world as iHasCupquake, is a Latina YouTube gaming commentator, fashion vlogger, artist, and animal lover based in Southern California. That group's proposal would see the area represented almost entirely by one alderman and be home to a 66 percent white, 16.7 percent Latino, 8.3 percent Asian and 6.9 percent Black population. Her organization elevates the conversation around wellness inclusivity by cultivating conversation, clothing, and community. 5. Although raised in the U.S., this Influencer of Puerto Rican descent is a Latino by blood. Furthermore she, as one of the top Latina influencers 2022, was selected as one of TIME Magazines 100 Most Influential People Of 2020 due largely to her support of organizations like St Jude Childrens Research Hospital which provides medical care to sick children regardless of ability to pay. She serves as Co-Chair of the Association of Latinx Students for Social Justice and also sits on the Housing Committee for the Puerto Rican Agenda. But before the 1960s, Latinos largely lacked influence in national politics. Adrian uses EMDR and somatic-based treatments to help the community. In December 2017, she launched another YouTube channel where she shares her favorite homecooked recipes. Juanpa Zurita 5. This connection with famous Hispanic influencers is a result of the cultural values, beliefs, and shared experiences that are embodied by the influencers. Despite his strict upbringing, this Latino influencer is proud of his Hispanic heritage as shown in many of his videos showing hilarious instances about being a Latino. She co-founded the Latinx Founders Collective organization to bring together Latinx founders, investors, and community leaders to support the entrepreneurial ecosystem. In March 2016, she was one of seven female YouTubers who joined the United Nations Sustainable Development Action Campaign, to achieve gender equality and empower all women and girls. Altogether Latinos account for nearly 30 percent of Chicago's residents, with a total of over 1.8 million Latinos in Chicago and its suburbs. He is an accomplished poet with his work in publications like Oxford American, Los Angeles. Bethany Mota 3. Her passion for photography, creative direction, design, music, writing, modeling, and style gave birth to her lifestyle blog, Natalie Off Duty, where she mainly shares her stories, inspirations, and projects. She has also created successful marketing campaigns for Coca-Cola, Mercedes Benz, YSL Makeup, Dior, Shein, Revolve, Absolutions Vodka, and many more. Nahrin (@oncloudnahrin) 2. Staying current is easy with Crain's news delivered straight to your inbox, free of charge. Ruben Doblas Gunderson, better known as El Rubius, is a Spanish-Norwegian YouTuber and one of the Top Latin Influencers worth following. She covers political topics alongside her sister on Sistematic. Chicago, IL 60601 They head major nonprofits. Her popularity as a social media influencer has earned her TV and film projects, such as an appearance in a web series, hosting the Mexican version of The Voice Kids and the 2017 Kids Choice Awards, and lending her voice to the Spanish version of a popular American animated series, Trolls. These social media stars have 1,000-10,000 social media followers. Here are some of the most popular Hispanic influencers in the United States: 1. From business owners to nonprofits and public service to health care, different sectors are represented by these leaders who have worked their way to the top. Jeseleyn Gonzalez (@likejesi) 5. As a writer, Kim, one of the top Latin influencers, published Mariposa and Mija, her collections of bilingual poems, affirmations, and revolutionary love letters. She posts pictures from all the best spots in the city that will make you really appreciate your home town. The rise of social media has been key for the success of top Latino influencers too, providing them with a platform to share stories from different angles whether its about culture, identity, or lifestyle. Jacqueline is currently preparing to pitch her show to streaming services like Hulu, HBO, Netflix and Amazon Prime, to name a few. E-mail oureditor Updated on December 12, 2020. CARLA NUEZ @carlanunez_ 102K (Top Hispanic Influencers), 47. Overall Hispanic YouTubers are becoming more visible in mainstream media by leveraging technology to reach larger audiences around the world with content that speaks directly to their experiences while staying true to their heritage and values at the same time. Willeyrex is also an author who has published a saga of books titled Wigetta alongside fellow YouTuber Vegetta777. Latina Instagram influencers are also vocal about their experiences. Entity: From the Barrio to the Board Room, Entity: Illinois Appellate Court First District, Fifth Division, Website: http://www.illinoiscourts.gov/AppellateCourt/, EDUARDO G. RODRIGUEZ, Founder, President and Chief Executive Officer, Entity: InvescoMex Corporation, San Jose Imports Inc., San Jose Trading, DulceLandia Candy Stores and Lobo De Mar Restaurant and Banquets, Entity: American Red Cross Chicago & Northern Illinois, Entity: Hispanic Housing Development Corporation, MANUEL MANNY SANCHEZ, Founder and Managing Partner, Entity: International Latino Cultural Center of Chicago, NELI VAZQUEZ ROWLAND, Co-Founder, President, Negocios Now announces 8th annual Latinos 40 Under 40 Chicago recipients, Chicago se debate entre Vallas y Johnson en segunda vuelta, Elecciones para alcalda de Chicago apuntan a una segunda vuelta, Northeastern Illinois University Foundation names Olga Camargo as its new President of the Board, Wintrust to appoint Timothy S. Crane as Chief Executive Officer, Wintrust to be presenting sponsor of Whos Who in Hispanic Business Gala, ANA GIL GARCIA, Professor, Fulbright Scholar Liaison Network. She hopes that her blog can inspire her readers to Dream, Believe, Achieve, the things they are most passionate about. Who were the most popular Latina influencers 2022? Her unapologetic attitude and creative looks enable her to infiltrate the industry that was for the white, thin, and rich.. Ada Rojas, one of the top Latin influencers, is a New York-based Dominican businesswoman and beauty blogger widely known for her successful lifestyle blog,AllthingsAda. Moreover, she is worth 422,657 USD from pure advertising alone. But her knack for making people laugh and her deep appreciation for her Dominican roots and culture led her down a different path. The show follows the lives of three best friends navigating their careers while coming to terms that they are greater than the sum of their stifling jobs, self-sabotage and cultural stereotypes with the focus on three themes: tokenism, immigration and equal pay. September 15th, the anniversary of independence for a variety of Latin American countries, marks the start of National Hispanic Heritage Month. Last year, Gutirrez ran a marathon in Havana, Cuba for Apoyo para las Cubanas to bring awareness to the needs of women in Cuba. She is also an entrepreneur launching her line of home products and beauty products and has become an icon in the Latin American community due to her advocacy work for Latino rights. Do brands love working with top Latino influencers? As one of the top Latina Instagram influencers, she has over 8 million followers on Instagram and uses her account to share photos and videos of her work, her travels, and her personal life. Shes worked with Portillos, AT&T, the Bank of America Chicago Marathon, and more. To see the complete list of the50 Most Influential Latinosclick HERE. MARIAND CASTREJON CASTAEDA AKA YUYA @yuyacst (17.1M), 5. If youre not familiar with these change-makers yet you soon will be, because their influence and impact will only grow stronger through the decades. Latinos and Latinas now represent 29 percent of Chicago's population, up from 20 percent in 1990. Vicky Alvarez is a Florida-based Venezuelan makeup artist, beauty blogger, and social media influencer. The Chicano movement emerged during the civil rights era with three goals: restoration of land, rights for farmworkers, and education reforms. Top 10 Hispanic Influencers on YouTube (Updated) By Editorial Staff 02.05.2019 1. Hispanic YouTubers are important because they offer a unique perspective and representation that is often overlooked in mainstream media. Chicago is home to many amazing things (culture, sports, and most importantly food! A third-grade teacher turned internet star, Sofia Bella uses social media to show the world what a difference teaching can make. She has also been featured in many prestigious outlets, including Harpers Bazaar, Forbes, Womens Wear Daily, Vogue, and Glamour, to name a few. Thickletic also gives back to marginalized communities through Thickletes Give Back. MARIALEJANDRA MARRERO @mariale (6.0M), 17. Contents. Famous Hispanic influencers use multiple strategies to reach their audience. Massy is on a mission to share her workout routines to change lives and inspire a new generation of trainers. Her YouTube channel has reached 1.96 million subscribers, making her one of the most popular Latina YouTubers. What: The blog and Instagram account "Clark and Stone" (named after sons Clark, age 7, and Stone, 6) Topics: Fashion, travel and motherhood. Germn Alejandro Garmendia Aranis, one of the top Latin influencers, is a Chilean YouTuber, singer-songwriter, comedian, and writer who earns a well-deserved spot as one of the Top Latin Influencers. The creator of Badass x Bonita uses her voice and platform to advocate for the immigrant, LGBTQ+, BIPOC, survivors, Mujeres, and oppressed communities. Instagram - @lelepons - 49m followers. Hispanic influencers immense popularity can be attributed to the fact that they infuse their work with love for their Hispanic heritage, language, and culture. By 2025, it will account for 12% of all U.S. buying power. Massiel Massy Indhira Arias, or Massy Arias, one of the top Latin influencers, is a Los Angeles-based certified personal trainer and health coach best known for her high-intensity workouts. Yuya has her own makeup line in several Latin American countries and has a star on the Las Vegas Star Walk for promoting peace through her videos. Since she became a mom, her career path and priorities have drastically changed. Rocio Velazquez Kato, 34, is her ancestor's wildest dream come true; a first-generation American, first-generation college graduate, immigration policy analyst at the Latino Policy Forum . His impressive works have earned him multiple prestigious awards. Vegetta777 is well-known in the gaming world for uploading a variety of gameplays such as Minecraft, Battlefield, Saints Row, Garrys Mod, and more. She has over 343 million followers on Instagram and uses her account to share photos and videos of her work, her travels, and her personal life. Jackson specializes in developing operational foundations and processes for every level of restaurants from quick-service to fine-dining; built to launch, scale, and sustain profitability from concept to completion. AMARA LEGUZAMON PASCAGAZA @amara.aa (4.8M), 19. Adri and Kam are the owners of this beautifully curated and fun to scroll through Instagram page. 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